How can I quickly turn a translation into a transcreation?
What can you do when you have a marketing text translated and then realize, upon seeing the translation, that the target text is not at all what you expected?
What can you do when you have a marketing text translated and then realize, upon seeing the translation, that the target text is not at all what you expected?
Labeling something a marketing translation when you mean transcreation can be highly misleading.